I’ve been playing around with different lighting scenarios at my home office, mostly with available light, but also with a “home depot” DIY light kit I put together. This a screen shot of what an order for 2 lights would look like. The bulbs are “daylight” to complement a window. If you had no window […]
It’s a long video – over an hour, and it’s worth it! Tiffany Shlain is one of the, if not THE, biggest trailblazer in transmedia, cloud-sourced media, collaborative media, you name your buzzword. Here she talks about how she uses interactive filmmaking to tell stories and about the importance of collaborative media on the AT&T FutureCast. […]
As every New Yorker knows, we jay-walk, early and often. Yesterday, minding my own business and lost in thought I stood at the intersection of 5th Avenue and 23rd Street. As I set my foot off the curb onto the street to cross – no car was coming and the color of the light was irrelevant – […]
Remember Erica from our last blog post/email? Yes, the realtor from Brooklyn who also flips houses in the Catskills. Well, Erica took it a step further and became a VLOG client of ours as well. The single most important thing is to be consistent with video when you are video-blogging, or vlogging, especially if you’re […]
We’re often just a half-step from doing something right. Depending on what you’re doing, talking with a professional can get you to finish that half-step and take a few more. That kind of guidance can come through coaching or through consulting. The following example illustrates why I choose coaching. I used to use the terms […]
Yet, we actually do have control over who we work with: From how we present ourselves, to our offerings, and pricing. Doesn’t it sometimes feel like we have a sign out that says “Wanted: Any client who will help me pay the bills”? It would never occur to me to go into a Hermes store […]
Quick Navigation PricingThe 4 Pain Points of VloggingThe Vlog TemplateHow It WorksF.A.Q. PricingMost of the time when people want to start Vlogging, they get hung up on one of the following points: The 4 Pain Points of VloggingWhen you vlog with us we are there with you every step of the way to eliminate these pain […]
A Successful First Video Edit [Case Study] You know that awesome feeling when you teach something and then it totally lands? That’s how I felt when I watched this video:
Once you’ve determined how Video Marketing fits into your overall business Strategy and determined what kind of Storytelling will best engage your target customer, it’s time to shoot your video. For this blog post we focus on the most common shooting style for VLOG‘s (video blogs): A talking-head shoot. For a visual reference, see photo […]
eir audience in keynote speeches, training sessions, and video bulletins.