How to Choose a Location for Your Shoot

Bratton_infront_mirror_smlFor many of us, there aren’t that many choices where to shoot, because we live in New York and space is at prime. But looking for and finding a good spot to shoot can make or break the “quality” look and feel you may want to portray of yourself and your company.

Here a checklist, not unlike one a location scout will go through – most likely on a much bigger scale – before committing to a shoot location. If we assume that it’s a one-person shoot and it’s more or less a do-it-yourself affair, these are some good questions to start with:

Do I have permission to shoot in this location? If it’s your home or office, do you have general liability insurance, or a homeowner’s policy, just in case someone helping you hurts themselves?

What is the background I’ll be in front of?

  • iPhones, and most non-professional cameras you will not allow you to throw the background out of focus. Keep to a neutral, non-distracting background, or invest in a white backdrop kit. They sell for under $100 on Amazon and are, I’m sure, a bit flimsy. A solid colored wall is probably your best friend.

What is the lighting situation?

  • If there is a window does it have direct sunlight? If so: what hours of the day? Can I shoot what I need to shoot while there is no direct sunlight?
  • Are there shades that can control the outside light?
  • If there is no window, do I have a few lamps I can “play” with?

What is the noise level in this room? Listen for, or ask about:

  • Air conditioning
  • Heater noise
  • Street noise
  • Hallway noise
  • Elevator “ding”
  • Thin walls to neighbors

How big is the room?

  • Do I get enough distance in length between the background and me, and between the camera and me, so I won’t cast a shadow on the wall and the camera won’t cast a shadow on me?
  • Do I have enough width to not see the side-walls in the shot?
  • Can I set myself and the camera up such that I’m close enough to camera for good sound?

Do I have enough time to do what I need to do?

  • 1 page of traditional script format (1 audio and 1 video column) equals 1 minute of video. Give yourself an hour per page, then add an hour for set up and 30 minutes backing up footage and breaking down the equipment.
  • Are there enough outlets and is there enough power for all the ‘stuff’ I’m plugging in? Do I need to bring extension cords?

Next week we’ll look at setting up camera, you (or your talent) and, some lights.

Get FREE access to our Download-Ables

by filling in the fields below!

If you haven’t already, sign up for this blog, 

start improving your video marketing right now!

Check your inbox for the resources!

Get FREE access to our Download-Ables

by filling in the fields below!

If you haven’t already, sign up for this blog, 

start improving your video marketing right now!

Check your inbox for the resources!