NinaBlog_DefinitionDay_LinkedInsizeAn AD is many things to many people in many different industries. As it pertains to video marketing and production, an AD is an Assistant Director – they come in different sizes: 1st AD, 2nd AD, 2nd-2nd AD (someone couldn’t count to three).

However, on the agency side an AD would be an Art Director. I’m sure those come in different sizes too, but that’s a secret.

Animation, Motion Graphics, and Visual Effects

I felt a video post-production primer is in order and I started by asking for definitions and comparisons for animation, motion graphics, and visual effects on Herewith a curated and expanded upon compilation:

Animation is the technique of photographing or filming successive drawings, positions of puppets, or models to create an illusion of movement when the photographed images are shown as a sequence. Whereas video takes continuous motion and breaks it up into discrete frames, animation starts with independent pictures and puts them together to form the illusion of continuous motion. Continue reading

The DIY Challenge

Thanks to the internet pretty much anything has an DIY application. But more often than not, we run out of time, before we get anywhere decent.

This is how it goes for me when I opt for the DIY approach on topics out of my comfort zone: Continue reading